A principal-led research consultancy
Measure & Meaning Research is a New York–based consultancy for independent survey research and analytics. The model is deliberately simple: one senior researcher — Andrei Akhtyrskii, PhD — leads every engagement from design through delivery, coordinating specialist capabilities when a project requires them.
The practice combines academic training in sociology and survey methodology with applied research experience across employee, customer, patient, and consumer studies. That combination shapes everything about how the work is done: instruments are pretested, samples are documented, limitations are stated, and findings are written so that a skeptical reader — a board, an auditor, an opposing expert — finds discipline rather than improvisation.
The firm serves organizations nationally, with particular depth in healthcare and human services, workforce research, and survey evidence for decisions that must withstand scrutiny.
How we work
Senior researcher involvement throughout
The person who designs your study is the person who analyzes it and presents it. Nothing is handed down to a junior team after the proposal.
Transparent methodology
Question wording, sampling, response rates, and weighting are documented in every report — the parts of research most firms keep backstage.
Clear assumptions and limitations
Every report states what the data cannot support, before the recommendations. Findings you can defend start with limits you can name.
Flexible specialist teams
Recruitment, fieldwork, and specialized capabilities are coordinated through vetted research partners when a project requires them — assembled for your study, not billed as permanent overhead.
Decision-ready deliverables
Reports are organized around the decision that commissioned them, not around the questionnaire’s table of contents.
No black-box reporting
You receive the datasets, the code where relevant, and the reasoning — so your team can interrogate, reuse, and extend the work.
Leadership
The practice is founded and led by Andrei Akhtyrskii, PhD, a survey researcher and applied sociologist. His full professional profile — education, research programs, methods, and publications — is on a dedicated page.